Oman Flour Mills, a leading food manufacturing company in the Sultanate of Oman, announced a strategic partnership with Elevates, a global provider of AI-powered recruitment solutions. This partnership is part of Oman Flour Mills' efforts to develop and improve its recruitment processes, in line with its innovative vision to enhance operational efficiency and the candidate experience.
The partnership aims to simplify the recruitment process by automating all stages, from job postings to hiring and onboarding. Using the comprehensive Elevates platform, the HR team at Oman Flour Mills will be able to manage operations more efficiently and accurately, accelerating the hiring process and enhancing the quality of selection.
Safia Adam, Human Resources Manager at Oman Flour Mills, said, "Our partnership with Elevates represents a major step toward building a recruitment process that meets the needs of the future. By eliminating manual barriers and introducing intelligent automation, we are not only improving internal efficiency but also ensuring a professional and engaging experience for every candidate."
She added that using Elevates' tools will enable the company to send instant, personalized updates to candidates, enhancing transparency and improving engagement throughout the hiring process.
The Human Resources Director at Oman Flour Mills emphasized that this initiative is part of a broader strategy aimed at promoting innovation in human resources management. She explained that the company seeks to build an attractive work environment that contributes to attracting the best national talent. By improving the candidate experience, the company seeks to enhance its reputation as one of the best places to work in the food sector.
She said this partnership is a living example of how modern technology can be used to improve administrative processes, contributing to the company's ambitious goals.
For her part, Nadine Zureikat, Chief Revenue Officer at Elevates, expressed her pride in partnering with Oman Flour Mills, noting that it is considered one of the icons of food manufacturing in the Sultanate of Oman.
She emphasized that the Elevates platform will enable the company to easily attract, evaluate, and hire top talent, while providing a world-class candidate experience that aligns with their brand values.
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